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Public Relations
PlanTarget slot technicians, floor managers and CEOs in the casino industry to create demand for Waffletechnology cleaning cards. Position Waffletechnology as a technologically-advanced industry trend in slot machine maintenance and as a solution to keeping customers seated and playing. ResultsSlot Tech Magazine featured Waffletechnology as the cover story with a 2 1/2 -page article headlined, “Clean and Easy. Waffletechnology products clean quickly and thoroughly”. Slot Tech has an estimated pass-along rate of more than12,000 readers across the globe with an extended shelf-life and retention value as a reference tool.Slot Manager featured a guest column entitled, “What are walk-aways costing your casino?” Slot Manager reaches more than 10,000 key industry professionals. An additional 5,000 copies were distributed at the international Global Gaming Expo attended by more than 30,000 gaming professionals. The guest column was also posted on Slot Manager’s online edition, www.slotmanager.net <http://www.slotmanager.net> , as well as on CasinoJournal.com, Slot Manager’s sister publication. |
Last year the Annual Media Value for Rinck clients totaled $10,813,405, creating 86,747,977 Total Impressions nationally. Our public relations clients realize an ROI anywhere from 29/1 to 73/1 to 194/1 and in some cases 819/1.
